Offer Strategies & Content Development

Adventive Offer Strategies and Content Development

Having the right bait is half the battle of hooking the right prospect.

Every good lead generation program begins with an attractive offer—something valuable enough to get someone to take an action while also helping you qualify them as a viable prospect. By learning all we can about our clients’ businesses, Adventive develops the right offer strategies and material content for your various target audiences. These could include:

  • White Papers and Case Studies
    With a strong editorial background and a team of proven technical writers, Adventive crafts white papers and case studies that provide valuable information to your customers and position your organization as a thought leader.

  • Webinars & Podcasts
    Present deep messaging and begin an active, social dialogue between you and your customer base. (And while you’re at it, generate boat loads of leads too!)

  • Videos & Animations
    From corporate branding to product positioning, we recommend video or animation only when it meets specific communications objectives.

  • Interactive Calculators & Tools
    We are experienced in developing interactive and online tools that help position and differentiate your products.

  • Custom Web Apps
    We utilize a robust, yet flexible, approach to ensure our client’s business goals are translated into fully scalable, easily accessible technology solutions.

  • Live and Online Events
    From regional road shows to Webinars and podcasts, we produce events that deepen your branding and demand generation efforts.
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