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ARLINGTON HEIGHTS, IL - Adventive Marketing, Inc. announces a marketing alliance with Precision Systems Concepts (PSC) of Schaumburg, IL. This alliance brings together the Web site design and marketing skills of the Adventive team with the eBusiness solutions expertise of PSC. The result: a new low-cost Web site development product that enables businesses, commercial entities and other organizations to have a distinctive, professionally-designed Web site that can be fully maintained by non-technical personnel.

Any business or organization involved in the development and maintenance of a Web site knows that the ideal is to have a site that has a solid marketing strategy, a distinctive look and feel, and a good, low-cost maintenance plan. With this new product, once the marketing strategy is set and the overall site designed and section templates made, any non-technical person can make changes to the site without interfering with the overall structure or design.

Day-to-day updates are accomplished through use of the product's unique self-maintenance feature, called enTouch-Suite. enTouch-Suite is built upon the open IBM Lotus Notes Domino® platform, so the user can author changes without any ability in HTML or other web-authoring technologies. Literally anyone in the organization can use Lotus Notes - typing in the information and then applying it to Adventive's uniquely designed section templates.

And since maintenance is so simple, the Web site owner can achieve substantial savings in overall Web site costs by taking the updating process out of the hands of outside Web design and programming firms.

Along with the instantaneous entry to the primary Web site, the administrator can also specify multiple Web site postings. This is an especially advantageous feature for school district administrators and the like. Additionally, a separate Internet browser/cable management module can be purchased that enables simultaneous posting to public access cable television.

This is a completely unique product that enables schools and colleges to have a low-cost, but professionally designed Web site that can be completely maintained by existing school personnel.

For more information on the low-cost Web site package, contact Janet Killen, Adventive Marketing Inc., 417 South Arlington Heights Road, Arlington Heights, IL 60005. Telephone: 847-590-1110 Fax: 847-590-1222

About the Adventive Marketing Internet Group
Adventive Marketing, Inc. is a full-service, B2B marketing communications firm that is equally experienced in both the traditional and non-traditional (online) forms of promotion. Adventive offers its expertise in branding research, planning and implementation; advertising; public relations; collateral development including catalogs and content management; Internet marketing; distribution channel communications; tradeshow programs; direct mail; multi-media presentations; graphic design; event planning and targeted incentive programs. Adventive has nearly 20 years of experience in the B2B arena.

About Precision Systems Concepts
Precision Systems Concepts (PSC) is a professional services firm that specializes in the development of eBusiness tools. PSC developed enTouch-Suite, a Web management solution that enables non-technical personnel to handle all Web site maintenance quickly and easily. enTouch-Suite is part of a complete Web site design and self-maintenance package offered through
Adventive Marketing. PSC also has formed partnerships with such firms as IBM®, Lotus®, Microsoft®, Hyperion®, IPNet, IDS-Scheer, WatchGuard®, Cisco Systems®, Adaytum®, Zebra Technologies®, Silvon and CheckPoint™ for various e-Business/e-Commerce solutions.

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