To fully plan, execute and supervise a comprehensive, integrated marketing communications initiative, we begin with our SmartPULSESM qualitative discovery process.
Adventive has successfully implemented its SmartPULSE process for over 15 years. This swiftly-implemented analysis tool provides a deep dive into your organization, ensuring that we are on firm ground when we plan your communications program. It includes a review of market and competitive conditions, channel requirements and a thorough internal marketing audit. We also gain the input of your key team members via a series of personal (and confidential) interviews, giving us a no-holds-barred look at your strengths, weaknesses, threats and opportunities.
As enlightening to our clients as it is to us, SmartPULSE always creates the foundation for the successful execution of all marketing strategies moving forward.